Our Audience at a Glance

XX,000+
Monthly Visitors
XX,000+
Monthly Page Views
X,000+
Telegram Subscribers
X min
Avg Session Duration

Audience Profile

HDB Upgraders ~40%
Property Investors ~30%
First-Time Buyers ~20%
Sellers / Others ~10%

Age Range

25 - 34 ~35%
35 - 44 ~40%
45 - 54 ~18%
55+ ~7%

Top Content

Insider Benchmark High
AI Rating Tool High
Calculators High
Blog / Insights Medium

Advertising Placements

Multiple high-visibility options across the platform. All placements are clearly labelled as sponsored content.

Premium

Featured Project Slot

Your project appears as a highlighted card in the Insider Benchmark, with a "Featured" badge and direct link to your showflat booking or microsite.

Placement: Benchmark grid, top position Includes: Project card + CTA link Duration: 30 days
High Impact

Homepage Banner

Full-width banner on the homepage, seen by every visitor. Ideal for new launch announcements, preview invitations, and brand awareness.

Placement: Homepage, above the fold Format: 1200x300px banner Duration: 14 or 30 days
Content

Sponsored Insight Article

A professionally written article published on our Insights section, covering your project's value proposition with our editorial lens. Distributed via Telegram and social channels.

Placement: Insights / Blog section Includes: Article + social distribution Duration: Permanent
Targeted

Calculator Sidebar Ad

Display ad alongside our high-traffic calculator tools (Stamp Duty, Affordability, ROI). Users on these pages are actively running numbers, making them high-intent leads.

Placement: Calculator pages, sidebar Format: 300x250px or 300x600px Duration: 30 days
Broadcast

Telegram Channel Feature

Dedicated post in our Telegram channel reaching our subscriber base directly. Includes project overview, key selling points, and booking link. One of the highest engagement formats we offer.

Format: Rich text + image post Includes: 1 dedicated post + 1 follow-up reminder

Partnership Opportunities

Beyond standard ad placements, we work with developers and brands on deeper collaborations.

📊

Data Partnerships

Access our benchmark data and buyer sentiment insights to inform your pricing and positioning strategy.

🎥

Content Collaborations

Co-produced video walkthroughs, market commentary, or project deep-dives published across our channels.

🤝

Developer Tie-Ups

Long-term partnerships covering launch support, agent training, and exclusive preview access for our audience.

Rate Card

Transparent pricing. No hidden fees. Custom packages available for multi-placement or long-term bookings.

Placement Duration Rate
Featured Project Slot 30 days Contact Us
Homepage Banner 14 days Contact Us
Homepage Banner 30 days Contact Us
Sponsored Insight Article Permanent Contact Us
Calculator Sidebar Ad 30 days Contact Us
Telegram Channel Feature 1 post + 1 reminder Contact Us
Custom Package Flexible Contact Us
All rates are in SGD, exclusive of GST. Volume discounts available for 3+ month commitments.

Advertiser Enquiry

Interested in reaching our audience? Fill in the form below and we will get back to you within 1-2 business days.

We typically respond within 1-2 business days.
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