PropertyNet Research · Original Data

Singapore New Launch Quality Report: August 2026

Every major new launch, scored on one independent 100-point framework. This report analyses all 56 projects on the PropertyNet Insider Benchmark, covering 27,569 units launched or previewing between 2022 and August 2026.

The average Singapore new launch scores 78.4 out of 100 on the PropertyNet Insider Benchmark, and in four years of scoring no project has ever crossed the 90-point Generational Buy threshold (PropertyNet Insider Benchmark, n=56, Aug 2026). Last updated: 21 August 2026 · Next edition: November 2026

Key findings

Scores by market segment

SegmentProjects scoredAverage scoreAverage listed PSF
Core Central Region (CCR)1580.2~$2,985
Rest of Central Region (RCR)1779.4~$2,488
Outside Central Region (OCR)2076.9~$2,113
Executive Condominium (EC)474.8~$1,836

PSF figures are the midpoints of developer-listed launch ranges captured on the benchmark, not URA caveat medians. They describe asking levels at launch, by segment.

The pattern is consistent: score rises with centrality. Part of this is structural. CCR launches in this cycle are smaller, better located relative to transport and amenities, and priced against a resale base that has lagged the suburban run-up, which lifts their Price pillar. OCR launches carry larger unit counts and higher absolute competition from the resale market next door.

Score distribution

BandVerdict tierProjectsShare
90-100Generational Buy00%
85-89Strong Buy (upper)611%
80-84Strong Buy1832%
75-79Selective Buy (upper)2341%
65-74Selective Buy814%
Below 65Watch12%

The top scorers, 2022 to August 2026

ProjectSegmentVintageScore
River ModernCCR202687
Skye at HollandCCR202586
The Serra ResidencesCCR202685
Parktown ResidenceOCR202585
Dunearn HouseCCR202685
River GreenCCR202585

Five of the six top scorers are CCR projects, and Parktown Residence stands alone as the only suburban launch in the top tier, a reminder that scale, pricing discipline and an integrated transport story can beat postcode. Full scorecards for every project are on the Insider Benchmark and in our project reviews.

The freehold paradox

The most counterintuitive number in this dataset: freehold launches score worse. The 8 freehold projects average 74.9 against 79.0 for the 47 projects on 99-year tenure. The lowest score ever recorded on the benchmark, 64, belongs to a freehold CCR project.

The explanation sits in the Price pillar. Freehold land in this cycle is mostly small, boutique CCR and city-fringe plots that carry both a tenure premium and a boutique premium, while offering fewer facilities and thinner resale liquidity. Tenure removes lease decay from the exit conversation, but on this evidence it does not, by itself, make a launch a better buy. Buyers weighing tenure against fundamentals can run their own comparison with the New Launch vs Resale Calculator.

The 2026 vintage so far

Twenty launches of the 2026 vintage have been scored to date, averaging 79.2, marginally below the 2025 vintage at 79.3 and well above 2024 at 75.7. Three of 2026's launches have already entered the all-time top six. The year's quality story is concentrated in the prime districts: the six CCR entries average 83.5, while the four EC entries average 74.8.

Pillar analysis: where launches win and lose points

Pillar (max 25)AverageBestWorst
Future Demand20.42416
Mass Appeal19.62313
Price19.42211
Exit Strategy19.22217

Future Demand is the easiest pillar to score well on, because Singapore's masterplan pipeline of MRT lines, decentralised employment hubs and rejuvenation corridors genuinely reaches most launch locations. Exit Strategy is the hardest, and the narrowest: no project has scored above 22, because resale liquidity, holding-period taxes and buyer-pool depth constrain even the best projects. The single lowest pillar score in the dataset is an 11 on Price.

Method

The PropertyNet Insider Benchmark scores every major Singapore new launch on four equally weighted pillars of 25 points each: Price (launch PSF against comparable new and resale benchmarks), Mass Appeal (unit mix, location convenience, buyer-pool breadth), Future Demand (URA Master Plan alignment, transport and employment catalysts) and Exit Strategy (resale liquidity, rental support, tenure and taxation drag). Scores are assigned at review, grounded in URA transaction data and showflat fieldwork, and are independent: PropertyNet accepts no developer fees or sponsored placements. This report covers all 56 projects scored between January 2022 and 21 August 2026, spanning 27,569 units. Segment PSF figures average the midpoints of developer-listed launch price ranges.

Citing this report

Data and findings may be quoted freely with attribution. Suggested citation:

PropertyNet.SG, Singapore New Launch Quality Report, August 2026. https://propertynet.sg/research/singapore-new-launch-quality-report-august-2026/

Media enquiries and requests for the underlying data: hello@propertynet.sg. See also our media kit.

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Published 21 August 2026 by the PropertyNet research desk. The Insider Benchmark is updated as projects launch; this report is refreshed quarterly. Scores are opinion grounded in data, not financial advice.

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